Audrey Burton

Set Sane Financial Goals

Copyright (c) 2007 Audrey Burton Setting unreasonable financial goals for your business can make you crazy! You may think you are motivating yourself to achieve more by setting your expectations high, but the opposite is often true. Big businesses ... Read >

Control Your Sales Meetings

Copyright (c) 2007 Audrey Burton Your sales meeting could be a fr'ee consultation, in person or by telephone, a demonstration, or it could be in your store. It could be long or short. The big question is: Who controls the meeting? Customer service... Read >

Does Your Income Reflect Your Effort?

Copyright (c) 2007 Audrey Burton The one thing almost all the women I meet have in common is that they are too smart for their own good! This is probably true for you, too! If you have great ideas all the time and are very passionate about what you... Read >

MLMs: How Do You Sell Your Product AND Build Your Downline?

Copyright (c) 2006 Audrey Burton Network Marketing businesses are a perfect illustration of the American Dream. With a minimal financial investment and a lot of sweat, you can build a very profitable business of your own. After deciding to start a ... Read >

Outrageous Testimonials Rule

Copyright (c) 2006 Audrey Burton The other day I was giving a talk on sales, and a hypnotherapist asked me how to "convince" visitors to her website to trust her, and call her. One way to do this is by having other people (3rd parties) tell the visi... Read >

Don't Do It Yourself!! Some Basics on Website Design

Copyright 2006 Audrey Burton If you already have a website, how's it working for you? How much money are you making from it? When's the last time you updated it? If you don't even have one yet, what are you afraid of? There are some things you shoul... Read >

Begin Banishing Your Marketing Overwhelm!

Copyright 2006 Audrey Burton Marketing your business can be quite overwhelming. There are so many choices! It's difficult to know the right things to do. By properly preparing, you gain confidence and have a much greater chance for success. Even before... Read >

What Makes YOU So Special?! An Exercise in Differentiation!

Copyright 2006 Audrey Burton Targeting your marketing is the cornerstone to a successful marketing plan. But, what if you're in a business that is in a highly competitive market? A good example of a highly commoditized business includes residential r... Read >

Make Success Your Priority

Copyright 2006 Audrey Burton Overwhelm, distractions and the inability to say NO keep many people from achieving their potential. Too many opportunities paralyzes your ability to make the right decisions; Email prevents focus. Guilt and 'shoulds' ke... Read >

Make Your Booth Successful

Copyright (c) 2006 Audrey Burton Having a booth or table at a Trade Show, Expo or Business Fair can be very profitable or a complete waste of time and money. With preparation, you can certainly increase your odds for the first option. First, ask yo... Read >

Gaining Sales Confidence --- Sometimes It's What You DON'T Say

Copyright 2006 Audrey Burton Are you concerned about your sales abilities? Most of my clients have these concerns. In my very long-term sales experience, I have found that most of the problems can be solved with practice and confidence. Sales is not... Read >

Go Get What You Want - Results!

Copyright 2006 Audrey Burton I was taught repeatedly in my sales training that if you don't ask for the sale, you won't get it. I have turned this lesson into a life philosophy, and I get what I want most of the time. You have a lot of personal pow... Read >